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Client: Kenny’s Mini Mart (Trinidad)
The client wanted an outdoor design for their store front. ‘Coca-Cola’ had to make the final decision on
which design would be used as it had to convey the proud international message that is known to be Coca-
Cola. ZDL presented 6 designs we felt depicted the Coca-Cola brand and also gave a Caribbean flavor and
energy that St. James is known to have.
Concept 1
Concept 3
Concept 5
Concept 2
Concept 4
Concept 6